Riverbed Reveals Insights on Digital Employee Experience in the ME

With Millennial and Gen Z workers demanding more digital systems, 97% of regional respondents believe more investment into unified observability platforms would allow for a better employee and customer digital experience.

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  • The research found that organisations must employ high standards for the digital employee experience in order to remain competitive and retain talent, in particular for younger generation employees who would otherwise consider leaving the company. 

    The company is focusing its presence at GITEX on demonstrating how organisations can ‘Deliver Exceptional Digital Experiences with Unified Observability and Acceleration.’

    The Riverbed Global DEX Survey commissioned by Riverbed and conducted by Sapio Research, uncovered that Millennial and Gen Z employees have the highest technology and digital experience expectations in the workplace, with 64% of decision-makers in the UAE and Saudi Arabia saying younger generation employees are the most demanding of IT’s time, and nearly 97% of the respondents believing they will need to provide more advanced digital experiences to meet their needs.

    Around 72% of regional leaders surveyed believe that if an organisation fails to deliver the seamless digital experiences that the younger generation employees now demand, they would consider leaving the company and over 53% say if digital experience expectations aren’t met, it would impact the company’s reputation and the business overall. 

    Mena Migally, Regional Vice President, Emerging EMEA, at Riverbed, said “The Middle East has a particularly large youth demographic. With Millennial and Gen Z individuals making up significant portions of the workforce, ensuring digital systems meet their expectations is becoming key to attracting and retaining top talent. At GITEX this year, our team will be present in full strength as we seek to engage with attendees and demonstrate how they can overcome growing IT complexity, and take proactive steps to enhance digital employee experiences.”

    Around 94% of UAE and Saudi leaders cited at least one major obstacle or gap to delivering a seamless DEX. 97% of regional respondents believe more investment into unified observability platforms would allow for a better employee and customer digital experience.

    Migally said “At GITEX last year, we saw an overwhelmingly positive reception to our newly unveiled Alluvio Unified Observability portfolio. Now, a year later, we are excited to demonstrate the powerful new capabilities we have added to this industry leading platform. Moreover, through our presence on the stands of our regional distributors – Crestan, Mindware, and StarLink – we are highlighting our deep commitment to the region, which augments the value proposition of our solution portfolio.”

    Additionally, UAE and Saudi leaders believed that technologies such as AI (54%), Cloud (50%), Digital Experience Management solutions (43%), Application/Network Acceleration technology (36%), and Automation (34%) – are crucial for organisations looking to remain competitive in the marketplace.

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