Simpl Extends Partnership with Zomato

By integrating Simpl's 1-Tap Checkout into Zomato, both companies anticipate the participation of millions of new and existing users, broadening the scope of services offered.

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  • Simpl, India’s Checkout Network has unveiled an extended collaboration with Zomato to to boost conversions, elevate average order value, and enhance user retention on the platform, among other benefits.

    Nitya Sharma, Founder and Chief Executive Officer, Simpl, said, “Convenience is becoming a real differentiator in ecommerce today after selection and affordability, particularly with respect to food ordering and delivery, where customers transact more frequently than for any other category. This necessitates the need for a hassle free checkout solution which offers near zero transaction failures and a 1-Tap experience. These fundamentals have driven more than 100 million transactions on Zomato till date and we are excited to cater to a larger customer base with the Zomato Gold, Intercity Legends and Zomato Every day, helping further deepen our presence in this space.”

    Rakesh Ranjan, Chief Executive Officer, Food Delivery, Zomato, said, “Our endeavour is to deliver exceptional and convenient customer experience at all times. Simpl has been our long standing partner and the integration across offerings has allowed us to extend 1-Tap access to our customers, making their interaction with the platform seamless and hassle free.”

    This expansion integrates Simpl’s 1-Tap Checkout feature with Zomato Gold, Intercity Legends, and Zomato Everyday, aiming to elevate convenience for numerous customers nationwide.

    By integrating Simpl’s 1-Tap Checkout into Zomato, both companies anticipate the participation of millions of new and existing users, broadening the scope of services offered.

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