less than a minute agoAre advertisers ready to face the challenges of navigating valuable metrics from the abundance of real-time data? If yes, which KPIs align with their business objectives, and how are AI-powered insights helping them?
15 minutes agoThis partnership will help businesses deliver meaningful revenue generation and recovery outcomes through omnichannel outbound engagement and enhanced customer service and retention.
38 minutes agoBy integrating Simpl's 1-Tap Checkout into Zomato, both companies anticipate the participation of millions of new and existing users, broadening the scope of services offered.
48 minutes agoAdobe Experience Platform offers a single view of customers across every channel, allowing AI to analyse data and deliver actionable insights in real-time.
49 minutes agoAs part of the partnership, Santra will use MoEngage’s technology platform to drive personalised real-time customer engagement and increase marketing efficiency.
54 minutes agoThe strategic partnership will see blink leverage WebEngage’s cutting-edge solutions to drive one-on-one customer engagement and deliver superior app-based experiences to its vast user base in Mauritius.
a day agoThe collaboration between Ekta Cosmetics and Nykaa signifies a significant milestone for Moira Beauty's journey in India, solidifying Moira's position in the competitive Indian retail market.
a day agoUnified Profiles and Agent Copilot fill the missing piece for businesses looking to leverage data and AI to deliver consistent customer value across different touchpoints.
a day agoWith the introduction of Fillboard, a customised ad format by Bonzai, marketers can draw in and retain users without interfering with their enjoyment of the website’s content.
a day agoThis agreement seeks to provide advertisers with greater transparency during their Snapchat campaigns by employing IAS’ AI-powered total media quality (TMQ) brand safety and suitability measurement tool.