UAE’s Tabby, Paymob Announce Partnership

Paymob co-founder and COO - Alain El Hajj (R) pictured with Tabby General Manager - Egypt - Ahmed Khalil

Two firms have joined to allow Paymob customers to use Tabby’s split payment service.

UAE-based “buy now, pay later” (BNPL) provider Tabby and payments company Paymob have announced a partnership that they say will fuel retailer growth in Egypt.

Paymob users will now be able to use the Tabby BNPL system, allowing them to split payments into four instalments.

The two companies continue to capitalise on the MENA region’s burgeoning ecommerce industry, which they said will reach $48 billion in 2023.

Tabby is present in Egypt, the UAE and Saudi Arabia, catering to two million users. At the same time, Paymob enables online and in-store payments using point-of-sale terminals and Paymob app products across 30 payment methods and 120,000 SME merchants.

UAE-based Tabby secured $150 million in debt financing in August, following previous funding series that attracted several investors, including Mubadala Investment Company. Egypt-based Paymob raised $50 million in series B funding in May.