Mediafly Advances Revenue Intelligence Capabilities


Mediafly, the provider of Revenue Enablement, introduced new Enterprise Revenue Intelligence capabilities connecting sales coaching to forecasting, pipeline management and sales execution in a single platform.

The latest release improves sales productivity, predictability and coaching while reducing the costs associated with siloed technology, saving customers an average of 30 per cent or more.

As B2B revenue teams increasingly look for unified platforms that connect people, processes and technology, Mediafly is delivering an integrated solution that natively combines coaching, content, intelligence, value and engagement at every stage of the buyer’s journey. The result is data-driven enablement: The ability to understand how to win and train your teams to execute using proven strategies and tools.

Key features now available to Mediafly Intelligence360 customers include:

  • Advanced Deal Inspection: Inspect all activity from all revenue teams in a single view, including campaigns, content, calls, emails, meetings, stage changes, and product usage. Spot risk at a glance with Energy Scores; pinpoint coaching opportunities and ensure reps are focused on the right deals.
  • Call Plans & Coaching Accountability: Scale coaching programs with customizable scorecards, Smart Alerts, skills heat maps, topic identification and more. Quickly move from KPI reviews to skill development, using structured coaching plans to drive measurable improvement across key skills, including discovery, active listening, sales process adherence, budget and authority.
  • Rep Performance Management: Track quota attainment, pipeline generation, activities, and other critical milestones across the revenue process. If you can measure it, you can set goals around it.
  • Forecasting: Automate your forecast process, improve deal inspection and forecast based on any object (e.g., pipeline, in-period, segments, product lines, etc.) to eliminate end-of-quarter surprises and ensure predictability across your business.

“Today’s revenue leaders train their teams off one dashboard, inspect their pipelines and roll up forecasts in another, and report to the board in a third, fourth or even fifth platform. Meanwhile, reps and CSMs manage their accounts in yet another siloed solution. This is not only counterproductive, it’s expensive,” said James Davison, chief product officer of Mediafly. “With Revenue360, revenue teams get true data-driven enablement that eliminates the need to connect the dots, processes and tools on their own. The result is faster sales cycles, higher ACV, more wins, and significant cost savings.”