Dubai Metaverse Assembly Unravels Metaverse Challenges


The side sessions galvanised stakeholders and facilitated contributions towards shaping the metaverse and its potential application.

The first two-day series of specialised side sessions and startup pitches took place on the sidelines of the first day of the Dubai Metaverse Assembly, which included the participation of leading global technology experts and senior executives from prominent organisations. The side sessions aimed to galvanise stakeholders and facilitate contributions towards shaping the metaverse and its potential applications.

Value Creation in the Metaverse

The Assembly’s first day witnessed seven side sessions, including World Economic Forum’s group meeting on value creation in the metaverse. This meeting outlined the parameters of an economically viable, inclusive and safe metaverse, focusing on two core areas: governance and economic and social value creation.

The delegates attended Accenture’s side session on metaverse and web 3.0 applications for enterprises. The session outlined use cases and explored delivering excellent employee experience and harnessing virtual worlds to unlock new customer experience models.

Aviation in the Metaverse

Adel Al Redha, Chief Operating Officer at Emirates Airline, delivered a keynote as part of the ‘Aviation in the Metaverse’ side session held by Emirates Airline. His speech followed a panel discussion on interoperability and reality gradient. Themes included realism of avatars, AR and VR, regulation, and the role of standards.

Road to Metaverse

META and Economist Impact held a side session titled ‘Road to the Metaverse: Innovating Governance’ at the Government Accelerators. The session explored the impact of the metaverse on governments and public service delivery.

In addition, Outlier Ventures’s side session on ‘Taking the Leap from Web2 into the Metaverse’ at Coders HQ witnessed a panel of diverse founders, operators, and investors. Panellists shared perspectives on the best ways to succeed in the metaverse.

The Dubai Metaverse Assembly is taking place on 28-29 September, gathering over 500 delegates and more than 40 metaverse and artificial intelligence organisations at the Museum of the Future and AREA 2071, Emirates Towers.