Wearable Tech Brands Under Pressure To Deliver Seamless Experience
Over the past few years, we have seen an acceleration in the adoption of wearable medical technology.
A new global study by Cisco AppDynamics has...
When BORIS Becomes A Logistical Burden
Goods bought online and returned over the counter can cause wastage and losses. Fortunately, there are solutions to turn the tide in your favour
For...
Advertising Should Be Rooted In Real Customer Data
Find out what Vlad Stesin, co-founder of Optable, has to say about next-gen ad products and frictionless data collaborations
“The exciting next generation of ad...
60% Customers Say Current Personalisation Has No Loyalty Impact
Marketers who rely on the same strategies from the pre-pandemic world will fall behind. How do you perceive customer loyalty today?
It’s common knowledge that...
Company Close-up: The Criteo Chronicle
With 22,000 customers and serving five billion ads daily, Criteo empowers marketers with impactful advertising
It’s 2005, and three men were hard at work setting...
June Round-Up: All The Tech News You Need To Know
An innovative digital future is being paved by high-performance computers, cutting-edge AI-ML technologies, and open development
With a rapid developmental evolution in next-generation technologies, the...
Modernising Checkout Models Can Win Customers
With customer expectations regarding services soaring high in 2022, it has become necessary for applications to offer clean and fast checkout experiences.
Imagine a customer...
Martechvibe Explains: Identity Data
In the cookieless era, identity data plays a significant role in building customer profiles for marketers. Do you use the right approach?
Building customer profiles...
Fastvertising Is Advertising At The Speed Of Culture
Aron North, the brain behind Ryan Reynolds’ Mint Mobile brand, says brands must tap into relevant conversations
Last week, at the Cannes Lions International Festival...
47% Of MEA Employees Say Tech Issues At Work Add To...
It impacts more than employee experience. Is workplace tech the new battlefront for brand reputation?
From slow speed and response time from helpdesks to ineffective...
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