Martechvibe Celebrates Hybrid Solutions
Why choose when you can have the best of both worlds? Hybrid work, events, business models, data storage and As-a-Service options have changed the...
Move Over Email, Social Media Marketing Tops Charts
The best business and marketing strategies can fail if the right technological tools aren’t part of your martech stack.
From social media and email marketing...
Measuring Performance In In-Game Advertising
As gaming advertising takes centre stage, companies are now developing new measurement tools and metrics to increase brand confidence
Recently, Microsoft and Sony announced plans...
Do You Have A Strong Tiktok Ad Game?
Thinking about using TikTok marketing for your business? Well, you should. TikTok has around 6.72 million users within the UAE
In 2021, TikTok extended a...
What Is Universal Speech Translator By Meta?
Meta has announced the ambitious new AI-research project to create translation software as part of its metaverse goals.
“The ability to communicate with anyone in...
Google Doubles Down On Language Model At Google I/O
The tech giant details its latest language model and AI Test Kitchen
It looks like the future of computer-human conversations will be eerily similar to...
The Great Travel Recovery Is En Route
As global travel starts a return to pre-pandemic volume, competition for guest loyalty will be greater than ever. Here is how travel is looking...
Why Brands Must Back Up Their Digital Efforts
Brands must invest in an integrated martech stack that blends tools to create customer segments based on behaviour and engage with them accordingly.
The Middle...
Is Augmented Reality the Future of Shopping?
For retailers seeking for new ways to amaze their consumers, augmented and virtual reality is a perfect method to accomplish that.
You saw a dress...
Leading The Innovative Drive In South Africa
Several SA businesses across industries work on innovative tech solutions for enhanced CX, higher ROI, and global expansion.
Innovation will aid South Africa’s economic growth,...
