Martech

Hybrid-Solutions-Landing-Page

Martechvibe Celebrates Hybrid Solutions

Why choose when you can have the best of both worlds? Hybrid work, events, business models, data storage and As-a-Service options have changed the...
Move-Over-Email,-Social-Media-Marketing-Tops-Charts

Move Over Email, Social Media Marketing Tops Charts

The best business and marketing strategies can fail if the right technological tools aren’t part of your martech stack. From social media and email marketing...
Measuring Performance In In-Game Advertising

Measuring Performance In In-Game Advertising

As gaming advertising takes centre stage, companies are now developing new measurement tools and metrics to increase brand confidence Recently, Microsoft and Sony announced plans...
How-brands-are-using-TikTok-for-marketing-campaigns

Do You Have A Strong Tiktok Ad Game? 

Thinking about using TikTok marketing for your business? Well, you should. TikTok has around 6.72 million users within the UAE In 2021, TikTok extended a...
What-Is-Universal-Speech-Translator-By-Meta

What Is Universal Speech Translator By Meta?

Meta has announced the ambitious new AI-research project to create translation software as part of its metaverse goals. “The ability to communicate with anyone in...
Google-Doubles-Down-On-Language-Model-At-Google

Google Doubles Down On Language Model At Google I/O

The tech giant details its latest language model and AI Test Kitchen It looks like the future of computer-human conversations will be eerily similar to...
The-Great-Travel-Recovery-Is-En-Route

The Great Travel Recovery Is En Route

As global travel starts a return to pre-pandemic volume, competition for guest loyalty will be greater than ever. Here is how travel is looking...
Why-brands-must-back-up-their-digital-efforts

Why Brands Must Back Up Their Digital Efforts 

Brands must invest in an integrated martech stack that blends tools to create customer segments based on behaviour and engage with them accordingly. The Middle...
Is Augmented Reality The Future of Shopping

Is Augmented Reality the Future of Shopping?

For retailers seeking for new ways to amaze their consumers, augmented and virtual reality is a perfect method to accomplish that. You saw a dress...
Leading-The-Innovative-Drive-In-South-Africa

Leading The Innovative Drive In South Africa

Several SA businesses across industries work on innovative tech solutions for enhanced CX, higher ROI, and global expansion. Innovation will aid South Africa’s economic growth,...

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