Growth Marketing

Interviews

Interview_Hyther-Nizam_ZOHO

Emotions Make the Experience

Zoho has been in the business of transforming the way people work since1996. When the pandemic prompted companies globally to shift into remote working...
Mindtree-Interview-copy

Address Customer Needs With Right Technology Response

“The most customer-centric organisations in the world maintain a continuous connection with their customers. They ensure an elated customer experience and their connection strategy...
Sirecore_VMF-Interview-with-Goncalo-Mateus

Deliver Consistent Service Across Channels 

Since the pandemic, 89 per cent of customers in the UAE and 91 per cent of customers in the Middle East and North Africa...
Interview-Nick-Bonfiglio,-CEO-of-Syncari

Businesses Need A Distributed Source Of Truth

Data-sync workflow automation platform Syncari was in the news earlier in May for raising $17.3 million in an oversubscribed series A. Syncari, founded in...
Interview-with-Jad-Toubayly

Reinventing Ecommerce: Idealz Bets On Incentives

You’ve undoubtedly heard that it’s a good thing to think outside the box. Last year forced companies to invest heavily in eCommerce, and the...

Customer Journeys Are Now Hybrid

“The focus should be on strategic goal setting, data privacy, data quality, data quantity, and also to enhance decisions that will improve customer experience...
Ron Kaufman interview

Authentic Service is About Creating Value

Ron Kaufman is a global service consultant, speaker and educator who specialises in building uplifting service cultures with company leaders. Through his consultancy Uplifting...
VMF-Interview_Robbie-Kearns_Salesforce

Middle East Customers Expect Ownership Of Their Data

“Digital transformation is more than a buzzword,” says Robbie Kearns, Senior Regional Vice President at Salesforce. In the Middle East, organisations that listen to...
Anja-Petrovski

Make Customers A Part Of The Dialogue

Anja Petrovski, Marketing Director at Volkswagen Middle East speaks to Ravi Raman, Publisher of Martechvibe about how data impacts and influences all marketing decisions...
MartechVibe Interview with Emakina for VMF South Africa

eCommerce Will Continue To Grow

There has been innovation in the home delivery mobile app space in South Africa. Murat Yoldas Ertugrul, VP MEA, Emakina, talks about how South...

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