Riyadh Air and IBM to Redefine Travel Experiences

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IBM announced its next steps in their collaboration with Riyadh Air, a digital-native airline currently scheduled to commence operations in early 2025, to revolutionise the airline’s travel experiences.

Tony Douglas, CEO at Riyadh Air, said, “We’re on a mission to shape the future of air travel at Riyadh Air. By teaming up with IBM, we’re pushing the boundaries of innovation to create a transformed passenger experience that is more seamless, personalised and sustainable. From AI-powered check-in systems to immersive in-flight entertainment, we’re leveraging the latest technologies to make air travel more enjoyable and accessible for everyone.”

Arvind Krishna, Chairman and CEO at IBM, said, “We’re excited to extend our collaboration with Riyadh Air, working together to revolutionise the way people experience travel. We will combine user-friendly design, cutting-edge technology, and a shared commitment to innovation in order to create a seamless, enjoyable, and unforgettable travel experience for passengers.”

The airline plans to introduce next-generation, channel-fluid guest and traveller interactions, tapping into IBM Consulting’s open ecosystem of business partners and deep industry expertise spanning strategy, experience design, technology and operations.